Pricing · CRM

Capsule pricing

What Capsule really costs per user, what the free plan covers, and the contact caps that separate the tiers.

Capsule is a clean, approachable CRM with light project management, and its pricing is friendly to small teams. There is a genuinely usable free plan for up to two users, then four paid tiers, Starter, Growth, Advanced and Ultimate, that climb in clear steps. The figures below are per user per month on monthly billing; an annual commitment saves up to 14 percent. What separates the tiers is less the headline price than the contact cap and the feature set: workflow automations, project boards and Capsule's AI tools only arrive on Growth. Below is each plan as published, then the costs that move the real bill.

Read the full Capsule review
Reviewed by ·Updated JANUARY 2026·How we vet

Plans and prices

Per user / month

Pricing as of June 2026. Per user, per month on monthly billing; an annual commitment saves up to 14 percent. A free plan covers up to 2 users and 250 contacts. Ultimate, for scaling teams of 5 or more, is quote based at around $75 per user. A 14 day free trial is available. Check the vendor for current pricing.

Free
$0
Up to 2 users and 250 contacts
+Up to 2 users
+250 contacts
+1 sales pipeline
+5 custom fields
Starter
$21
For small teams getting organized
+30,000 contacts
+Email templates and shared mailbox
+Premium integrations such as Xero
+Basic reporting and goals
★ Our pick
Growth
$38
Capsule's recommended tier
+60,000 contacts
+Workflow automations
+Multiple pipelines and project boards
+AI summaries and contact enrichment
Advanced
$60
For bigger sales teams
+120,000 contacts
+50 sales pipelines
+50 project boards
+Everything in Growth
What moves the real bill

The per user rate is the floor, team size and caps move the bill.

Capsule's tiers are simple to read, but a few factors separate the per user rate from real spend. Budget for these before you commit.

Per user pricing. Capsule charges per user, so the headline rate multiplies across your team. A five person team on Growth pays five times the per seat figure, so seat count is the biggest driver of the bill.
Contact caps. Each tier raises the contact ceiling: Free holds 250, Starter 30,000, Growth 60,000 and Advanced 120,000. A large database can push you up a tier for the cap alone, before you need the higher end features.
The Starter to Growth jump. Workflow automations, project boards, multiple pipelines and Capsule's AI tools only arrive on Growth, so most teams that want automation move from $21 to $38 per user.
Marketing add on. Capsule's marketing tool, Transpond, is a separate add on starting around $11 per month, billed on top of CRM seats if you want email campaigns and forms.
Pricing questions

Capsule pricing FAQ

Does Capsule have a free plan?

Yes. Capsule offers a free plan for up to 2 users with 250 contacts, one sales pipeline and 5 custom fields. Paid plans start at Starter for $21 per user per month, and a 14 day free trial of the paid tiers is available. Pricing as of June 2026; check the vendor for current pricing.

How much does Capsule cost per user?

On monthly billing, list prices run $21 for Starter, $38 for Growth and $60 for Advanced per user per month, with a free plan below them and a quote based Ultimate tier above. An annual commitment saves up to 14 percent. Verified June 2026.

Which Capsule plan is best value?

For most teams with a sales process, Growth at $38 is the sweet spot, adding workflow automations, project boards, multiple pipelines and AI tools. Very small teams can start free or on Starter and upgrade as their needs grow.

Does Capsule cost more than the per user price?

It can. Per user pricing multiplies with team size, contact caps can force an upgrade, and the Transpond marketing add on bills separately. These are the most common reasons real spend runs above the headline per user figure.

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