Wix Pricing Explained
Four paid plans, a free tier with Wix ads, and a few add ons that quietly move the real bill.
Wix sells four premium plans, from Light for a simple site to Business Elite for a large store, plus a free tier that runs Wix branding and a Wix subdomain. The headline rates below are annual prices; monthly billing costs more. A free custom domain comes with yearly plans for the first year, then renews at the standard domain rate. The number on the plan is rarely the final bill, so it pays to know what pushes it up: selling online, paid apps, and email marketing all add to the base.
Plans and prices
Per month, billed annuallyPricing as of June 2026, billed annually; monthly billing runs higher (about $24, $36, $46 and $172). Check the vendor for current pricing. A free plan exists with Wix ads; a free custom domain is included for the first year on yearly plans.
Where the bill grows past the sticker price
Wix advertises low entry rates, but several things commonly lift the real cost. Plan for these before you commit to a term.
Wix pricing FAQ
Is there a free Wix plan?
Yes. Wix has a free tier, but it shows Wix ads and puts your site on a Wix subdomain, so it suits testing rather than a business site.
Which plan do I need to sell online?
The Core plan is the cheapest that includes a real online store and payments. Larger stores that need advanced shipping and tax features step up to Business or Business Elite.
Does the price go up after the first year?
The plan rate is what you see, but the free custom domain only covers the first year and then renews at the standard domain price. Promotional first term discounts can also lift at renewal, so check the vendor.
Can I pay monthly instead of yearly?
Yes, but monthly billing costs more per month than the annual rates shown here, roughly $24 to $172 depending on the plan.