Pricing · Email

MailerLite pricing

What MailerLite costs tier by tier, why your subscriber count drives the bill, and what the Advanced plan adds.

MailerLite prices by the number of subscribers on your list, with unlimited emails on every paid plan. There is a free plan, cut on the 16th of June 2026 to 250 subscribers and 2,500 emails a month, then two paid tiers, Growing Business and Advanced, with an Enterprise tier above them. The headline numbers below are for 500 subscribers on monthly billing; annual billing trims about 10 percent. The split that matters is between the two paid tiers: Advanced adds the AI writing assistant, more automation triggers, popups and a custom HTML editor. Below is each plan as published, then the things that move the number.

Read the full MailerLite review
Reviewed by ·Updated JUNE 2026·How we vet

Plans and prices

Per month, billed monthly, 500 subscribers

Pricing as of June 2026 at 500 subscribers on monthly billing; annual billing saves about 10 percent. The free plan was cut to 250 subscribers and 2,500 emails a month on 16 June 2026. Prices rise as your subscriber count grows. Check the vendor for current pricing.

Free
$0
Up to 250 subscribers
+Up to 250 subscribers, 2,500 emails a month
+Drag and drop and all email editors
+Automations and a landing page
+MailerLite branding on emails
Growing Business
$10
500 subscribers, monthly
+Unlimited emails
+Remove MailerLite branding
+Unlimited templates and 3 users
+24/7 email support
★ Our pick
Advanced
$20
AI and deeper automation
+Everything in Growing Business
+AI writing assistant
+Custom HTML editor and popups
+More automation triggers, unlimited users
+Live chat support
Enterprise
Custom
For large senders
+Everything in Advanced
+Dedicated account manager
+Dedicated IP and deliverability help
+Priority support and onboarding
What moves the real bill

Subscribers and the Advanced step set the bill.

Four things tend to separate MailerLite's entry price from what teams actually pay. Plan for these before you commit.

Subscribers drive the band. Pricing is tied to your subscriber count, so a growing or uncleaned list bumps you into a higher band even though emails stay unlimited on paid plans.
Advanced unlocks the AI and automation. The AI writing assistant, custom HTML editor, popups and the deeper automation triggers sit on Advanced, so the real cost is often that tier rather than Growing Business.
The free plan is now small. Since 16 June 2026 the free plan caps at 250 subscribers and 2,500 emails a month, so a modest list moves to a paid plan sooner than it used to.
Annual billing and add ons. The roughly 10 percent saving needs a yearly prepay, and a dedicated IP or paid templates on the marketplace are billed on top of the plan.
Pricing questions

MailerLite pricing FAQ

Does MailerLite have a free plan?

Yes, but a smaller one since 16 June 2026. The free plan now allows up to 250 subscribers and 2,500 emails a month with automations, a landing page and MailerLite branding. Paid plans start at $10 per month for Growing Business at 500 subscribers. Pricing as of June 2026; check the vendor for current pricing.

How much does MailerLite cost per month?

At 500 subscribers on monthly billing, Growing Business is about $10 and Advanced about $20, with a custom Enterprise tier above. Annual billing saves roughly 10 percent, and both tiers scale up as your list grows. Verified June 2026; check the vendor for current pricing.

What is the difference between Growing Business and Advanced?

Growing Business covers unlimited emails, removes branding and includes templates and email support. Advanced adds the AI writing assistant, a custom HTML editor, popups, more automation triggers, unlimited users and live chat. Pick Advanced only if you need those extras.

Is MailerLite cheaper than Mailchimp?

Usually, yes. MailerLite's paid plans start around $10 per month and scale gently, while Mailchimp's tiers and its smaller free plan tend to cost more at the same list size. Compare at your subscriber count, since both price by list. Verified June 2026; check the vendor for current pricing.

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