Verdict · AI Writing

ContentShake

Semrush's AI article writer, backed by its keyword and SERP data.

ContentShake AI is Semrush's content tool, and its advantage is the data behind it. It pulls keyword and SERP insight from the Semrush platform, suggests topics with real demand, drafts SEO articles, then lets you optimize, generate images and publish to WordPress. For existing Semrush users it slots neatly into an established SEO workflow. The catch is that it is most compelling inside that ecosystem: standalone it is a flat $60 a month, the article allowance is modest, and Semrush is folding it into a broader Content Toolkit, so confirm exactly what you are buying before you commit.

Reviewed by ·Updated MAY 2026·How we vet
In one line
An AI writer with Semrush's data sitting behind every draft.
What we found

In its favour

+ Backed by Semrush keyword and SERP data
+ Topic ideas tied to real search demand
+ One click optimization and image generation
+ Publishes directly to WordPress

Held against it

Most valuable inside the Semrush ecosystem
Standalone allowance is modest for the price
Being folded into a broader Content Toolkit
The scorecard

Data backed SEO leads, standalone value is modest.

ContentShake scores well on SEO because of the Semrush data behind it. Value is the soft spot for anyone who does not already live in the Semrush platform.

Scored against the same five weighted criteria we use across AI writing. See the rubric →

Output quality 80
Workflow and templates 80
Value for money 74
Ease of use 82
SEO and optimization 86
Buy it if you’re…

an existing Semrush user who wants SEO drafts that draw on the platform's own keyword data.

Skip it if you’re…

a buyer outside the Semrush ecosystem who wants high volume drafting for the price.

What it costs

Per month; included in Semrush One

Pricing as of June 2026. ContentShake AI offers a 7 day free trial, then is about $60 a month standalone, and is also included in Semrush One, which carries a 14 day trial. Semrush is moving it into a broader Content Toolkit, so check the vendor for current pricing and limits.

Free trial
$0
7 day trial
+Test the AI writer
+Topic ideas and drafts
+No card commitment
+See the SEO data
★ Our pick
ContentShake AI
$60
Standalone subscription
+SEO boosted articles
+One click optimization
+AI images
+WordPress publishing
Semrush One
Bundle
Included in the suite
+ContentShake included
+Full Semrush toolkit
+14 day trial
+Keyword and SERP data
Enterprise
Custom
Larger teams
+Custom seats and limits
+Platform wide access
+Advanced controls
+Dedicated support

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